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Top Keywords in App Titles
You can view the top keywords mentioned in app titles
Top Categories
View the top app categories
App Release Age
This provides insight into the app's longevity and maturity, helping users assess its reliability, stability, and how well it has evolved over time.
less than 6 months 6 months to 1 year 1 to 2 years 2 to 3 years 3 to 4 years 4 to 5 years 5+ years
App's Time Since Last Update
A lower time since last update indicates whether the developers are actively fixing bugs, improving features, and ensuring compatibility with the latest devices and operating systems.
less than 6 months 6 months to 1 year 1 to 2 years 2 to 3 years 3 to 4 years 4 to 5 years 5+ years
Free Vs Paid Apps
This lets us know about app developer's mode of monetization. Free apps often rely on ads or in-app purchases, while paid apps typically offer a more premium experience upfront without ads or additional purchases.
Paid Free
Aggregate Rating Value
Indicates overall user satisfaction with an app, typically calculated as an average of user ratings, and provides potential users with a quick indication of the app's quality and reliability.
0 - 1 1 - 2 2 - 3 3 - 4 4 - 5
Number of App Installs
Indicates the app's popularity and user base size, offering insights into its reach and success in the market
less than 100 100 to 499 500 to 1k 1k to 5k 5k to 10k 10k to 50k 50k to 100k 100k to 500k 500k to 1 million 1 million+
Number of Reviews
Indicates the app's popularity and user base size, offering insights into its reach and success in the market
less than 100 100 to 499 500 to 1k 1k to 5k 5k to 10k 10k to 50k 50k to 100k 100k to 500k 500k to 1 million 1 million+
Ad Supported Free Apps
This tells us the percentage of apps having ads as their monetization strategy
False True
In-App Purchases Supported Free Apps
This tells us the percentage of apps having in app purchases as their monetization strategy
False True
Percentage of Free Apps With Both Ads and In-App Purchases
Some free apps use both monetization strategies whereas some use none and their app serves as an extension of their larger business and thus do not have a direct monetization strategy for the app itself.